Monday 8 April 2013

Advertising Our Event

The main thing for our swap shop is that lots of people come! And that there is loads of choice for our swap shoppers. We will have to ensure we get the word out about our swap event. The way other events have advertised is through:

1.Flyers and Leaflets

I like how this leaflet has a strong theme, even without the writing you would know it was all about vintage. I feel like our event needs to be branded in a similar way, right down to the leaflets we give out!

2. Facebook Events


Obviously, this is for a different event to the vintage fair, but we could create one which is in keeping with the style of our promotion. Facebook is perfect for our target audience which is students, they can see if their friends are going and even invite other people. This also allows us to keep updating the page, adding pictures and any information!

3. Tumblr

Another trend I've seen with more high end fashion openings and events is using tumblr, getting a concept and loads of great imagery to inspire people. This isn't so specific to swap shops, more of a commercial tool, but it could be something to look into


Tumblr is really good for getting a clean, professorial looking page which you cant always achieve on facebook 



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